The day of “Revolution in the World of Retail” was held on the 19th of September in Barcelona, ​​Spain.

It was much more than an awards ceremony.

Two round tables were held, the first focused on “The importance of the Networking for the StartUps” where Christian Marion of French Tech, served as moderator of important players in the entrepreneurial sector with multidisciplinary profiles. Among the participants in this round table were Ricardo Rustarazo from Retail Trade, Marc Gallardo from RSM, Olivier Guerrero from Franchise World Link, Franch Mourge from Lunilo and Damien Jacquinet from Impacteo Digital.

The second table, “The ROI of recognition” was led by Frederic Castro from Digitalents, accompanied by Laura Torrents from Oikos Consultants, Agustí Molias from Smartcex, Xavier Cross from Aecoc, Miguel Capel from RSM and David Ortega from EADA Bussines School, all of You stressed the importance of making the teams participate in the recognitions that any company receives, thus favoring the team feeling and the value of their own talent.

After the round tables the awards were given.

The winners by categories were:







· OPTICAL: General Optics

· LINGERIE: HunkeMöller



· DIY: Leroy Merlin


· TAPAS & BREWERY: 100 Montaditos

· FAST FOOD: McDonald’s

· HAMBURGERS: TGB | The Good Burger


· BIG STORES: Amazon




· SPORTS SHOPS: Decathlon

Original version (in Spanish).

The Best Franchise of the Year!

September 19th, 2018

Do not miss this opportunity, get your ticket to Franchise of the Year awards ceremony in Spain, Barcelona:


One of the most anticipated events on the calendar of all Retailers and StartUps is the awards ceremony; and that of this year, 2018/19, promises to be a day of reflection and innovation, full of intrigue and emotion, but above all of high added value content.

The ceremony promises to be especially attractive, since in addition to the two awards of trophies there will be two round tables in one of the round table Franchise World Link will participate, each one oriented to a different theme and a live vote.

There are several candidates of merit for the Trade of the Year award, WebShop of the Year and Franchise of the Year, voted by consumers, and each of the favorites is about to mark a milestone.

Olivier Guerrero – CEO of Franchise World Link – is invited to participate in Franchise Seminar in Medellin, Colombia on the 25th and 26th of May 2018.

The organizer of the seminar is Expo Business Colombia.

Agenda includes the discussion of current topics in Franchise industry starting with how to obtain a franchise license to how to develop this business model for your own business.

Our specialists will talk about the different areas and show you how to expand your venture to a franchise model at a national and international level. We would like to take into account different areas of business development: legal, financial, marketing, technological, human resources. We will discuss the keys points about ensuring that your business model is profitable, growing and successful.

You can find more information about this event at:

Franchise World Link at The Twelfth International Conference on Digital Society and e-Governments

We are delighted to announce that Amirhossein Roshanzamir the director of Franchise World Link Regional Office in the Middle East has published a new paper titled “ Dilemmas of Branding for Start-ups” at The Twelfth International Conference on Digital Society and e-Governments – ICDS 2018 in Rome, Italy.

Amir discusses the opportunities and challenges which start-ups face in building up their brands in the digital era and suggests a three stages modular and incremental approach to build a start-up’s brand from scratch. The copy of the paper can be downloaded from below link :

At Franchise World Link we believe reputation and brand are the most important financial assets of any franchise business model. We are also keen on working and supporting start-ups, especially in the emerging markets since we consider them to be the engines of growth for addressing local problems through creative technologies and innovative solutions.

We congratulate Amir on publishing this research and looking forward to supporting and helping start-ups in the emerging markets where we are operating.

Please contact us for more information, if you are a start-up who wish to grow or a company who plan to expand globally through franchise or license model.

Franchise World Link participates in the First International Franchise Expo in Casablanca, Morocco

We are pleased to announce that the Franchise World Link, with 16 offices in the World and present in more than 40 countries, specialized in helping investors to find international Franchise brands, will be present at the International Franchise Expo to be held in Casablanca, 13th and 14th of April 2018 at the Hyatt Hotel.

Lamyae Belqadi, Country Manager Morocco based in Casablanca, commented “We are a growing country for Franchise and Morocco is an entry gate for Africa, our CEO Olivier Guerrero will be present in Casablanca during the event”

For more information please contact us: Lamyae Belqadi, Country Manager Morocco, Franchise World Link,, Tel: + 212 619 39 83 79, Fax: + 212 522 98 69 06,

How to Franchise in the Philippines

Franchise World Link – the innovative company aiming to connect players in the franchise industry worldwide in Europe, Asia, Africa, and North America – is pleased to announce the launch of their new country – Philippines.

Olivier Guerrero, CEO of Franchise World Link, shares, “we are happy to welcome the Philippines in the Franchise World Link Network. The Philippines is the 16th office for Franchise World Link, now covering 50 countries. The Philippine office will be managed by Maria Francesca de Leon and Aimee Flordeliza.”

The Philippines has a population over 100 million and is strategically located as a gateway to Southeast Asia. It is among the fastest growing economies in the world with a 6.7% GDP growth for 2017. Economic growth is consumer driven, fueled by Overseas Filipino worker remittances and growth in Business Outsourcing. The country is in a demographic sweet spot with the median age of 23 years.

Maria Francesca de Leon, Country Manager for the Philippines, shares her views on international franchise opportunities in the Philippines:

“‘The franchising industry in the Philippines has been active and dynamic since the early 1990s. Our country has both home-grown and foreign brands have succeeded in the franchise model, making the country attractive for both inbound and outbound projects. Filipino investors and consumers are well-travelled, exposed to international brands and are willing to spend money on lifestyle / aspirational products & services.”

Aimee Flordeliza, Country Manager for the Philippines, shares, “we are happy to be part of the Franchise World Link Network and are excited to help more international brands enter the Philippines. We believe that concepts related to Food & Beverage, Retail, and Health and Wellness are doing well in the country. We are also very hopeful to share great Filipino brands to other countries.”

For any business queries or help to establish presence in the Philippines and the region, or, if you would like to take your business international please contact Franchise World Link Philippines at

Franchise World Link – An international franchise broker, with a strong focus on developing franchise businesses in Europe, Africa and Asia is announcing the reopening of InXpress in France.
inXpress press release. Launching in France

Franchise World Link has been helping InXpress to recruit a New Country Manager for France. In 2018, new franchise units will open in key cities in France and in the future, InXpress plans to cover the full territory.

Olivier Guerrero, CEO, Franchise World Link commented “France is a key hub in Europe for logistics services and franchising is growing quickly in the country. This is why we have been working with InXpress to help them finding them a good Country Manager for France”.

About Franchise World Link

Operating in with 16 offices in the world, covering more than 45 countries; Franchise World Link aims to help international franchisors and entrepreneurs to grow their business in fast developing countries of Europe, Africa and Asia, where a large potential for franchise business opportunities is taking place today. We recruit top staff; we liaise investors and entrepreneurs with franchisors worldwide and help investors to access the large brands. We help with mergers and acquisitions in the franchise industry

About InXpress

InXpress is a global network of over 300 franchisees that offer SMEs express, freight and mail services through world-class carriers that our customers know and trust.

The InXpress franchise opportunity gives individuals with business or management experience the platform to develop their existing skills to build a scalable and flexible business with high earning potential.

InXpress is the largest franchise based international transportation services provider in the world. Founded in 1999 and with annual system revenues in excess of $145 million USD in 2017, the company has a long history in managing successful businesses around the world. This is combined with the facilities and know-how to train and support franchisees in running a sales and business management franchise.

Now located in 14 countries, the multi award-winning business has its global headquarters in Manchester, UK.

Colombia is the second exporter of flower species, the third largest coffee producer in the world, the first in Latin American coal reserves and in the first in production of emeralds in the world, and now, that peace has arrived in this country, the quality of life is improving, entrepreneurship is being encouraged, small and medium enterprises are projected to grow in small cities, and the country has already begun to grow in industrial, social and cultural terms, demonstrating that there is a little left of the image of war that it has had.

Colombia in economic terms

In 2016 during the peace process, according to figures from “La Revista Dinero” in its digital version, the construction sector grew 4.1% and obtained more than 1 trillion Colombian pesos (330 Billion USD) in profits and the manufacturing industry and financial institutions registered profits of just over 2 billion Colombian pesos (660 Million USD), and according to data released by the Banco de la República, FDI in the country grew 15.8% over the previous year, transport, agriculture and manufacturing surpassed the investment in 32%, also it is interesting the 122% increase in the electricity sector and 46.5% in communal services, and that Bogota, the Colombian capital, was positioned as the third city in Latin America that more generated direct jobs (approximately 5,000); confirming that Colombia is one of the most economically stable countries in Latin America.

Today, estimates predict that foreign investment will triple annually and reach USD 36 billion, compared to the USD 12 billion that come today. According to a DNP (National Planning Department) study, per capita income for Colombians would double in a decade from USD $ 6800 to USD $ 12,000, and economic growth of 1.1% and 1.9% annually, which means that in the coming years there will be a rebound in the sectors of construction, agriculture, tourism and industrial.

Figures released by the Banco de la República show that FDI in January of 2017 grew more than nine times compared to the same month in 2016, and between January 1 and August of 2017 FDI increased by 13, 5% compared to the balance a year ago, when it totaled 2,928 million dollars; foreign trade compared to the same quarter of 2016, in 2017 rose by 3.7%.

Status of franchises in Colombia

In the country, there are currently 443 franchises of both national and foreign origin, 47 in the beauty sector, 67 in specialist trade, 27 in training centers, 158 in food/ gastronomy (catering), 74 in fashion and 70 in the service sector.

There are 196 franchises of foreign origin that are currently established in Colombia, whose main country of origin is the United States, followed by Argentina, Brazil, Spain, Mexico, among others, in health and beauty, fashion, food/gastronomy and catering.

The franchise industry in Colombia has been booming for a couple of years, and this is mainly due to the fact that there have been various franchise projects promoted by public and private entities that have made this model known to the colombian population, in fact, the model of microfranchise for Colombia was developed thanks to an IDB project, where some colombian consulting firms developed the operational and process standardization part of that model, and it was established that microfranchises in this country would differentiate from the conventional franchises in the fact that they would not exceed an investment amount of more than 75 million pesos equivalent to USD 25,000 approximately. This amount is ideal for small and medium sizes investors. This might be an international or domestic franchise, but in other formats such as corners or small modules or mobile format unit franchises, requiring less investment.

To encourage the development of franchises in general, Franchise World Link would promote knowledge about franchising. Franchise World Link would help entrepreneurs who are interested in investing in Master franchises, Regional or Multi-Unit Franchises, and eventually creating alliances with different public and private entities.

Some cases of success of Colombian franchises
Created in 1982, is the leading messaging company in the country, with a presence in Ecuador, Peru, Spain, to name a few countries. Began to franchise in 1991, in this moment has more than 3,000 premises, having achieved great positioning in the country.

Created in 1987, the business idea is the design and commercialization of briefcases, accessories and clothing mainly for young people. It is one of the most successful franchises in the country, with presence in more than 40 countries, and 600 physical stores mainly in Latin America, 272 of which are located in Colombia, one of its largest projects in entering to the United States. As a franchise, it offers assistance in the area of marketing, profitability and the security of investing in a solid and recognized brand.

Sandwich Cubano
Created in 1978 by a Cuban settle in Cali, Colombia, was born as a small establishment selling sandwiches, in 1994 they opened more premises in that city, and for 1998 they granted their first franchise in Barranquilla, today they expanded their catalog of foods and also offer fast foods, salads, desserts, among others. at the moment it has 217 commercial establishments, only 9 are own and the other are franchises, also has presence in Panama and Miami.

Juan Valdez
Originated in 1950, and dedicated to the marketing of food and coffee products, it became a franchise in 2002. Currently, it has 300 stores worldwide, most located in Colombia, and in the country opens approximately 2 stores a month. Its franchises are part of the International Franchise Association (IFA), this association accredits experts in the franchise industry and endorses the services presented by the institutions belonging to that association. At the end of the first half of 2017, it invoiced more than 140,000 million pesos in Colombia.

Some cases of success of foreign franchises that have grown in Colombia
Franchise of Costa Rican origin, produces and sells fruit juices and vegetables in Colombia. Their key success factors are the original catalog of drinks they offer, the natural and nutritious concept, the location of their sales points and the quality of the products they work with. Arrived in Colombia in late 2012 and early 2013, invoiced 100,000 million Colombian pesos in 2016, and exceeds 500 points nationwide.

This franchise of American origin born in 1965, with a presence in 110 countries, offers sandwiches, cookies, drinks, breakfasts, among others, in some countries by cultural and religious impositions it changes its menu. In Colombia it landed in 1997; currently has 300 franchises in the national territory, and is present in 36 cities.

The franchise of Spanish origin, born in 2011 and offers non-invasive aesthetic services such as laser hair removal, facial cleansing, body treatment, among others, in Colombia arrived between 2012 and 2013, and in less than a year of operation had 40 establishments, currently has more than 70 premises, and its success in the country is due to the low prices of its treatments, and the training and constant advice to its franchisees.

The future of the franchise in Colombia
For the next few years the arrival of various foreign franchises from all continents and the expansion of local franchises to other territories of the country previously unoccupied. One of the most anticipated franchises in Colombia this year was H & M, that arrived in the country in May of 2017, and expects to open more than 400 stores.

Other franchises that will arrive soon in the country, and that are partners of Franchise World Link, such as B.GOOD, of american origin, with its concept of organic and healthy fast food sees in Colombia the first destination country to enter the Latin market.

Colombia is certainly an ideal destination for all types of franchises, this type of business model came before the 90’s to stay, and to further boost the Colombian economy.

The new Regional Master will help TAB “The Alternative Board” to penetrate France

Franchise World Link – An international master franchise consulting firm, with a strong focus on developing franchise businesses in Europe, Africa and Asia is announcing the opening of TAB first Regional Master Franchise in France.

The TAB Regional Master will operate first in the Paris Area and will be opening some first units in Perpignan.
Olivier Guerrero, CEO, Franchise World Link commented: “As we enter a new era for Franchise, France is a strategic hub for Franchising in Europe. This is why we have been working with TAB to find them a good strategic partner. This new opening in France opens the door to other Regional Master in France and other continental European Countries”.

About Franchise World Link

Operating in more than 15 countries, Franchise World Link aims to help international franchisors and entrepreneurs to grow their business in fast developing countries of Africa and Asia, where there is a large potential for franchise business opportunities today. We connect investors and entrepreneurs with franchisors worldwide and help investors to access the main brands.

About TAB – The Alternative Board

TAB, which presently operates in 17 countries, is the world’s largest franchise system providing peer advisory boards and business coaching for business owners. Since 1990, TAB has helped more than 20,000 business owners worldwide grow their businesses with practical, real-world solutions. TAB members get advice, perspective and support as they work in facilitated group meetings with their TAB peers and when they receive executive coaching from their TAB certified facilitator-coach. TAB members pay monthly dues for these services. With the TAB system, TAB members run their businesses more strategically; this leads to greater profits and a greater sense of satisfaction. This 2-minute animated video, in French, shows what TAB does and how the TAB system benefits TAB members:

About Marc Perie and Philippe Thierry: TAB Regional Master France

Marc is 49 years old, and has a total of 20 years experience in sales and business development.
In 2007 he launched the French subsidiaries of the international Planon Group (100M€ turnover) , in 6 years he increased the business to7M€ turnover in France with 40 staff. Then he joined IBM to develop Internet of Things, in business and digital transition, focusing mainly on Real Estate and healthcare.

Philippe is 62 years old he started his career 35 years ago as Key account manager for Rank Xerox in the Healthcare industry. Based on this first experience, he had various commercial positions such as commercial director.
Since 2003, he is a consultant and he has been managing his own business to support the development of SMEs and Commercial Trainings. He is also a partner of CEGOS delivering trainings for sales, negotiation, management and personal development.

The new Country Master will help DONUT KING to penetrate the North of Europe

Franchise World Link – An international master franchise consulting firm, with a strong focus on developing franchise businesses in Europe, Africa and Asia is announcing the opening of Donut King, the brand’s first Master Franchise in Sweden.

Donut King Örebro is located at Kungsgatan 23, 702 11 Örebro, Sweden. A second Donut

King store is slated to open later this year in Falun, at Holmgatan 20, 791 71 Falun, Bergströms Galleria, Sweden.

Olivier Guerrero, CEO, of Franchise World Link commented: “As we enter a new era for Franchise, Sweden is a strategic hub for Franchising in Europe. This is why we have been working with Donut King to find them a good strategic partner. This new opening in Sweden opens the door to other Country Master in Sweden and other in continental European Countries”.

About Franchise World Link

Operating in more than 15 countries, Franchise World Link aims to help international franchisors and entrepreneurs to grow their business in fast developing countries of Africa and Asia, where there is a large potential for franchise business opportunities today. We connect investors and entrepreneurs with franchisors worldwide and help investors to access the main brands.

About DONUT KING – Retail Food Group 

Retail Food Group is banking on the Swedish “fika” concept of relaxing with coffee and a sweet treat to endear the Scandinavian country to Donut King, which will open its first store there withinweeks.

The first of a 30-store rollout in the next five years, the maiden store in Örebro will serve its first doughnuts before Christmas, with new Swedish flavours like cardamom, blueberry and lingonberry to join the favourites already served in Australia.

The Gold Coast company’s first Swedish franchise partner, Jasmine Saeedi, said she was confident the brand would succeed in her community.

“Anyone who is familiar with the Swedish climate will appreciate how comforting warm cinnamon doughnuts and a cup of quality coffee will be,” Ms Saeedi, who runs her own social service business, said.

“The knowledge I’ve already accumulated through running my own business is transferable and I look forward to using my past experiences to be at the forefront of Donut King’s European expansion,” she said.

Last year alone, Australian franchises served more than 20 million customers and sold 17,208,512 cinnamon donuts.

Franchise World Link can help you to find, own and develop a successful Master Franchise in your country.

Learn more:

Various Master Franchise investment opportunities are available worldwide

Sedar International, the marketing and franchising arm of Sedar Global, has entered into an exclusive agreement with Franchise World Link on June 2017 for expansion in South Africa, Mauritus and Tanzania. The kick of ceremony is scheduled on August 27th and 28th in the UAE when top management of Sedar International will meet Franchise World Link team including CEO, director of Middle East and country managers of South Africa and Morocco.
Sedar established in 1872, Sedar builds a world-class franchise concept with a unique retail experience to transform the world of retail window fashion in the eyes and hearts of consumers. Sedar successfully introduced countless designs and product concepts to the industry by having 20 showrooms across the GCC region including U.A.E, K.S.A, Bahrain, Oman and recently Egypt, Kurdistan – Iraq and Kuwait.
Sedar International providing the franchisee with non-stop support systems as Operational Support, Site Selection, Marketing Support, Procurement, Accounting, Ongoing Research and Development, Overall Program Oversight, and Global Benefits.

Shereef Abdelmalek, the International Franchise Manager of SEDAR, says that “ Sedar has developed a highly focused franchise system available in two models which is leading the global décor trends and setting the benchmark for an immersive retail experience.“ He further adds “ The agreement with Franchise World link reflects our strategy to accelerate our exposure in emerging markets and we are eager to explore the expansion opportunities in South Africa, Mauritus and Tanzania “

Being the most innovative and unique designer and supplier of curtain and wallpapers in Middle East, SEDAR has a huge potential in emerging African countries where tourism is booming. “ says the Middle East Director of Franchise World Link, Amir Hossein Roshanzamir. He further adds “ SEDAR has an amazing ERP Oracle based system which integrates several business units from design and production up to delivery and installation and this provides a unique experience from the time customers enter showroom till the order is concluded.

About Franchise World Link

Operating in more than 15 countries, Franchise World Link aims to help international franchisors and entrepreneurs to grow their business in fast developing countries of Africa and Asia, where there is a large potential for franchise business opportunities today. We liaise investors and entrepreneurs with franchisors worldwide and help investors to access the successful business and well known brands.

If you are an investor seeking for lucrative opportunities to invest in a master franchise in South Africa, you may contact Jason Thomson <