Professor Jose Luis Nueno is now a member of the Franchise World Link steering committe

We are proud to announce that Professor Jose Luis Nueno is now a member of the Franchise World Link steering committee.

Prof. Nueno is a distinguished scholar and business leader in globalization of consumer and luxury goods and relationship marketing. He is the co-author of “Zara: Fast Fashion”, one of Harvard Publishing’s first interactive case studies. Prof. Nueno is a board member for a number of leading and influential international companies.  He also has been a corporate consultant since 1986 and has worked on behalf of more than 160 global clients on more than 230 projects. Prof. Nueno advises national and international corporations in the areas of marketing and strategy.

We believe Prof. Nueno’s invaluable contribution will open up a new chapter for Franchise World Link services, particularly in luxury and retail sectors as well as market research and brand creation ventures.